Digital Products vs Affiliate Marketing
Affiliate marketing reduces fulfillment responsibility; owning a product gives more control but more operations.
Affiliate model
Merchant controls product, checkout and support.
Product model
You control pricing and customer experience.
Economics
Gross margin is not profit after support and acquisition.
Hybrid
Some publishers combine owned resources with affiliate recommendations.
Practical rule: Build one clear audience → offer → traffic → conversion path before adding complexity. For a commercial example, see our Jonathan Montoya review.